F4I – DISSEMINATION | SAFE – Safe Food Advocacy Europe

DISSEMINATION as part of FOOD4INCLUSION PROJECT

With the Food4Inclusion Project we aim to prevent exclusionary effects that can be anticipated, by constituting several best practises:

promotion of an inclusive and well-adapted food system;
children-destined nutrition education;
the fostering of better access to healthy food.

Access to healthy diets is notably hampered by the lack of awareness and by the aggressive marketing of High Food Sugar or Salt (HFSS) products, especially children marketed products.

Increasing consumers’ understanding of nutrition, promoting healthier food and diets, and developing better access to information regarding food are key levers to foster sustainable and healthy food habits in consumers. It will pave the way to more social integration, decrease healthcare needs, and diminish direct effects of poverty for disadvantaged populations.

Partners

For this project, SAFE teamed up with several partners from different European countries (Croatia, Belgium, Romania, Greece and Italy).

Belgium: SAFE Food Safety Advocacy

Croatia: Centre for Consumer Education and Information (CEIP)

Greece: Consumer Protection Center (KEPKA)

Greece: Union of Working Consumers of Greece (EEKE)

Italy: ADICONSUM Consumer Defense Association

Italy: ADOC Associazione Difesa Orientamento Consumatori

Italy: U.Di.Con Unione per la Difesa dei Consumatori

Romania: Consumer United Association

ACTIONS

In order to pursue the objectives of this project, notably improving food literacy and protecting the most vulnerable categories (children in particular) from the consequences of unhealthy nutrition, SAFE and its partners carry out many actions and initiatives to improve understanding of some key issues for healthy and sustainable eating habits.

– SUGAR TRAININGS

SAFE organises nutrition trainings on sugar consumption for children in several Belgian schools. According to the World Health Organisation, the maximum recommended daily sugar intake for children aged 7 to 10 years and 11 to 18 years is 24 and 28 grams respectively. However, studies have shown that the average child currently consumes far more than recommended, with an average of 55 grams per day. Educating children about healthier eating is the first step in helping them become informed consumers and adopt lifestyles that will help them prevent obesity and disease.